Knowledge Certification: Market Motive

The leading certification for an Internet marketing practitioner to indicate subject matter knowledge and strategic understanding of Traffic Conversion is offered by Marketing Motive. Learn to retain visitors and increase conversion rates from Conversion Optimization experts. This course includes optimizatoin frameworks, the Four Personas, the Testing Cycle, landing page development, establishing credibility, maintaining scent, optimizing web copy, testing, analysis, measurement and more.

• Market Motive Website Traffic Conversion course information
• Market Motive Website Traffic Conversion course pricing with HIMS Discount

Knowledge Certification: Inbound Marketing University

The Inbound Marketing University is a free training and certification program for marketers around the world. The course is comprise of 16 modules including 1-hour on-demand presentations. It is hosted and moderated by HubSpot. For more information, visit the Inbound Marketing University website.

Tool Certification: Google Website Optimizer

Google Website Optimizer is a free A/B testing and multivariate testing application that can help you improve the effectiveness of your website in getting a return on your investment. By allowing you to test different versions of your site content, you can determine what will best attract users and lead them to convert on your site.

Website Optimizer is a free A/B testing and multivariate testing application that can help you improve the effectiveness of your website in getting a return on your investment. By allowing you to test different versions of your site content, you can determine what will best attract users and lead them to convert on your site. Become a Google Website Optimizer authorized consultant to communicate that you have the traffic conversion tools knowledge of a true Internet marketer.